Press Releases That Spark Buzz and Boost Your Brand
In today’s always-on, digitally driven world, getting noticed isn’t just about showing up—it’s about showing up with style, strategy, and a great story. That’s where press releases come in. Modern press releases are more than just announcements—they’re powerful digital marketing tools that build buzz, drive traffic, increase visibility, and enhance your brand’s authority across the web.
At Results Driven Marketing, we turn press releases into attention-grabbing, search-optimized, click-worthy content that lands in front of the right eyes—whether they’re journalists, influencers, or your next loyal customer.
What Exactly Is a Press Release in This Day of Age?
It’s your brand’s megaphone. A press release is a strategic piece of content written in a polished, journalistic tone, crafted to announce something newsworthy—like a product launch, event, award, hire, or business milestone. But in today’s digital-first PR landscape, a press release isn’t just for traditional media. It also fuels your SEO, boosts online visibility, drives traffic from high-authority sites, and gets you in front of the audiences that matter.
Done right, a press release can:
- Spark media coverage and backlink-building opportunities
- Enhance your brand’s credibility and visibility
- Capture the attention of your ideal audience on search engines and social media
Keep your business top-of-mind in your industry or local market!
PR Services with Personality
At RDM, our press release pros don’t just write—they strategize, optimize, and distribute with precision. We handle everything from crafting the story to getting it published in the places your audience is already scrolling. Whether you’re a startup making waves or a well-established business launching something new, our press releases deliver reach, relevance, and results.
Here’s how we do it:
Expertly Written Press Releases
We write with flair and strategy. Each press release is carefully tailored to your brand voice, optimized for search, and aligned with your business goals.
Strategically-Targeted Media Distribution
We deliver your message with focus, not fluff. Our press releases go to a curated list of digital publications, newswires, journalists, and online outlets that fit your niche or location—whether that’s tech in Philly, food in Charleston, or real estate nationwide.
Performance Tracking & Reporting
We track media pickups, backlinks, impressions, and engagement. You’ll get a full report showing the power of your press release in action.
The Continued Power of Press Releases in Digital Marketing
Press releases are having a moment—and they’re not going anywhere. Here’s why they’re a digital marketing secret weapon:
Search Engine Optimization That Sticks
Well-placed press releases mean high-authority backlinks and keyword visibility. Hello, better rankings and more organic traffic!
Hyper-Targeted Reach
Deliver the message to a highly specific audience using precise targeting methods to maximize relevance and engagement.
Brand Authority and Awareness
Nothing builds credibility like being featured in a trusted publication. Press releases position you as a thought leader in your space.
Budget-Friendly Buzz Creation
Compared to ad spend, PR is a high-ROI play. One strong press release can get you weeks of exposure for a fraction of the cost.
You Have a Crisis? What Crisis?
If something goes sideways, a timely, transparent press release helps control the narrative and rebuild trust fast.
Why Choose Us?
We Make PR Feel Effortless (And Actually Fun)!
Whether you’re launching a new product, hosting an event, rebranding, or sharing a big win—our team is here to help you tell the world. We collaborate with you to find your unique angle, highlight your strengths, and share your story with clarity, creativity, and confidence.
Call us at 215-393-8700 to schedule a consultation. Let’s put your business in the spotlight—where it belongs.